Data teams are realising their in a service trap

So I think we're now at a moment where data teams are realizing that they're mostly stuck in a service trap, that they recognize that their ability to drive impact is limited by the ability for the wider organization to understand what's going on and to actually solve the right problems. So for a lot of the, like, most impressive, most high flying data teams in the world, they're realizing that they're uniquely positioned to actually support, like, the process of business improvement, that they have all the data on the business and it's about how well they can paint the story of what's going on as clearly as possible to level up the business's ability to understand where the opportunities are to improve. And then the data team is then able to, like, lean in and actually structure and help the business dive into those areas and solve those problems quickly. And, ultimately, what we're describing here is the data teams are moving away from just being the kind of report builders to actually facilitating and driving business performance by helping the business identify problems, solving them, reaching a decision, and then monitoring the results. And and that's really what I think count isn't for is it's a a BI tool where BI stands for business improvement. It's a way of letting data teams not just, like, provide the numbers but actually structure the numbers to help the business improve itself faster.