How the Intruder team gets stakeholders and new hires bought into their OKR system

Yeah. I mean, from my perspective, I came in and I think I pretty quickly, you know, coming into a leadership role, I quick pretty quickly had an idea of the things that I needed to understand that I didn't currently. So, I think that sort of spurred my involvement in this, and it sort of spurred a little bit of discovery. And then I think sort of on the team part of it, and I think, you know, every team probably operates a little bit differently. Andy probably probably engages with with the product team a little bit differently than I do. But that marketing dashboard has also become a tool for our weekly marketing meetings. Right? So people are getting exposed to it on a regular basis. We're looking at those same metrics week-over-week understanding how they're moving. So it's building this sense of consistency around it and also a sense of like what is possible with the tool. So I think it's sort of like it you know in in my case it's sort of 'awareness via exposure' like osmosis kind of thing. And just making sure that we're using it. It's not just a tool for the leadership team but it's a tool for our team meetings, a tool for our one to ones. And if we're seeing those same numbers and we're we're looking at those same things, you know, maybe at a more granular level one place than the other. You know, that that sort of helps keep everybody on the journey. I love that. I love the way that it's a tool used. The that everyone of us is using it. It's not just the leadership team. It's a separate environment that they think and look at, which is not what your team is looking at. The more you're looking at the same asset and all pointing the same direction, you have the same context. Just that that's a really important alignment point I think you just made. That's really helped. Sorry. Thought I cut someone off there. I was I was just gonna say, yeah, like, similar to, similar to David's approach when he talks about making sure that the marketing team is, you know, exposed to this sort of stuff. Like, every time we're having or we're kicking off projects or having touch points with, projects that are underway within the product team. First thing we do is, like, why are we doing this? Like and I know it it does get repetitive. Yes. But, like, reinforcing that we're here today because our customers need x, y, and z. It's going to help them by doing this, and it's gonna help us by do it, like, by solving this, objective that we currently have. And you do that every single week, and people do buy into it. Yeah. It starts at the meeting. It starts off with a little smirk from some of the perhaps more, engineering-focused, maybe the, the odd cynic in the, in the meeting because you're you're banging that drum again doing the whole product side of things. But it it helps them if if you reiterate, like, continuously, like, this is the thing we're moving by doing this project, then everybody comes on board and is there for the journey as well.