Trees vs. Maps - Different Ways to Visualize Your Key Metrics

Ready to turn tangled metrics into clear, actionable insights? We dive into metric maps—not just trees—to show how contextualizing relationships transforms your analytics. You’ll see how we build a customer life cycle loop that captures drop-offs and stage jumps, then unpack a multi-branch checkout flow with conversion rates on every link, bringing complex processes into crystal-clear focus. Along the way, we link data in context—no more siloed dashboards—so we can practice true data storytelling and drive measurable business impact. We even discuss kicking off with process flow maps, like your sales funnel or website checkout, to streamline collaboration, secure stakeholder alignment, and sharpen your overall data strategy.