SELECT * FROM integrations WHERE slug = 'google-ads'

Connect Google Ads to Count

Transform your Google Ads performance analysis with Count’s AI-powered google ads reporting platform. While Google Ads holds treasure troves of campaign data — from click-through rates and conversion metrics to keyword performance and audience insights — extracting meaningful analysis has always been a bottleneck.

Traditional approaches fall short. Manual spreadsheet analysis becomes overwhelming with thousands of keywords, multiple campaigns, and countless segmentation possibilities. Google Ads’ native reporting offers basic metrics but can’t answer nuanced questions like “Which audience segments drive the highest lifetime value during peak shopping hours?” or “How do our competitor keyword strategies correlate with our impression share losses?”

Beyond Static Reports

Count’s google ads analytics dashboard delivers bespoke analysis, not rigid templates. Our AI agent writes custom SQL and Python logic tailored to your specific questions — whether you’re analyzing Cost Per Click trends, optimizing Bid Strategy Performance, or conducting deep Competitive Analysis.

Count runs hundreds of queries in seconds, uncovering hidden patterns in your Google Ads data that manual analysis would never reveal. It automatically handles data quality issues, from duplicate impressions to attribution discrepancies, while maintaining complete transparency in its methodology.

Multi-Source Intelligence

The real power emerges when Count connects your Google Ads data with other platforms — your CRM, email marketing, or sales data — enabling comprehensive Campaign Attribution Analysis and Customer Lifetime Value insights.

Every analysis becomes presentation-ready and fully collaborative, transforming your Google Ads data into actionable intelligence your entire team can explore and act upon.

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Metrics & Analyses You Can Run

Cost Per ClickTrack the average amount you pay each time someone clicks on your Google Ads across campaigns, ad groups, and keywords.
Click Through RateMeasure the percentage of people who click your Google Ads after seeing them, indicating ad relevance and appeal.
Conversion RateTrack the percentage of Google Ads clicks that result in desired actions like purchases, sign-ups, or form submissions.
Cost Per AcquisitionCalculate how much you spend on Google Ads to acquire each new customer or conversion.
Return On Ad SpendMeasure the revenue generated for every dollar spent on your Google Ads campaigns.
Quality ScoreMonitor Google's rating of your ad relevance, landing page experience, and expected click-through rate.
Impression ShareTrack the percentage of available impressions your Google Ads are receiving compared to total eligible impressions.
Impression Share Lost BudgetIdentify how many potential impressions you're missing due to insufficient daily budget allocation.
Average PositionMonitor where your Google Ads typically appear on search results pages relative to other advertisers.
Keyword Performance AnalysisAnalyze which keywords drive the most clicks, conversions, and revenue to optimize your Google Ads targeting.
Ad Copy Testing AnalysisCompare performance metrics across different ad variations to identify the most effective headlines and descriptions.
Audience Segmentation AnalysisBreak down Google Ads performance by different audience segments to understand which groups convert best.
Bid Strategy Performance AnalysisEvaluate how different automated and manual bidding strategies impact your Google Ads cost and conversion metrics.
Campaign Attribution AnalysisTrack how different Google Ads campaigns contribute to conversions across the customer journey.
Dayparting AnalysisIdentify the best times and days to run your Google Ads based on performance patterns throughout the week.
Geographic Performance AnalysisCompare Google Ads performance across different locations to optimize geographic targeting and budget allocation.
Device Performance AnalysisAnalyze how your Google Ads perform on desktop, mobile, and tablet devices to optimize device-specific strategies.
Search Term AnalysisReview actual search queries that triggered your Google Ads to discover new keyword opportunities and negative keywords.
Competitive AnalysisMonitor your Google Ads auction insights to understand how you're performing against competitors in the same space.
Budget Allocation AnalysisOptimize how you distribute your Google Ads budget across campaigns, ad groups, and keywords for maximum ROI.
Extension Performance AnalysisMeasure the impact of different Google Ads extensions like sitelinks, callouts, and structured snippets on click-through rates.
Customer Lifetime Value AdsCalculate the long-term value of customers acquired through Google Ads to inform bidding and budget decisions.
Ad Frequency AnalysisTrack how often the same users see your Google Ads to optimize reach and avoid ad fatigue.
Landing Page Performance AnalysisAnalyze which landing pages convert best from your Google Ads traffic to improve campaign effectiveness.
Seasonal Trend AnalysisIdentify seasonal patterns in your Google Ads performance to plan campaigns and budgets throughout the year.
Cross Campaign Performance AnalysisCompare performance metrics across multiple Google Ads campaigns to identify top performers and optimization opportunities.
Negative Keyword AnalysisIdentify irrelevant search terms triggering your Google Ads to add as negative keywords and improve targeting efficiency.