Using the ikigai to find your data purpose

The video explores how the concept of ikigai can be applied to identify a purpose for data use through a Venn diagram. It highlights four key aspects: excitement, business alignment, legality, and feasibility, which are essential for successful data projects. Excitement fuels interest, while alignment with business objectives ensures relevance. Ethical considerations and technological maturity are also crucial, as they impact the legality and feasibility of projects. Engaging stakeholders throughout the process is emphasized to minimize risks and enhance project value.